Winning Prize
Overview
Participants will conceptualize and edit a 30-60 second Instagram Reel promoting a fictional or real product, brand, or cause. Judging parameters include storytelling, editing technique, visual rhythm, and audience impact. The entries will be judged on:
Composition
Creativity
Emotional Depth
Thematic Relevance
Topic
Ad-venture Time
Create a 30-60 second vertical advertisement reel using any tool or software. It can be for ANY product or service – real, fictional, futuristic, funny, emotional, or completely absurd with a powerful visual hook and creative storytelling.
Winning Prize
- 1st Prize
₹11,000 + Certificate of Excellence
- Featured post on Amaze Ad Fest official Social handles
- Opportunity to showcase work at the Amaze Ad Fest
- 2nd Prize
₹5,100 + Certificate of Excellence
- Featured post on Amaze Ad Fest official Social handles
- Opportunity to showcase work at the Amaze Ad Fest
- 3rd Prize
₹1,100 + Certificate of Excellence
General Terms & Conditions
- All submissions must be original. Plagiarised or AI-generated work without human input will be disqualified.
- Only one entry per participant/team is allowed.
- Top 20 entries will be reviewed by a final jury curated by the organizing committee.
- Submit videos in digital format via Google Drive / WeTransfer as per guidelines.
- By participating, you grant Amaze Ad Fest the right to use your work for promotional purposes (with credit).
- Registration fee is non-refundable after confirmation.
- Offensive or defamatory content will lead to disqualification.
- Final authority on jury selection rests with Arena HQ.
- Challenge-specific submission formats & deadlines will be shared 10 days before the festival.
- Teams are allowed to use pre-recorded music only if they have the appropriate rights or licenses. If using copyrighted tracks, a maximum of 30 seconds is permitted. A mandatory credit to the composer and a link to the music must be included in the end credits of the film.
Evaluation Parameters (100 Marks Total)
Criteria | Description | Marks |
Concept & Storytelling | Clear narrative, concept strength, and creative idea | 30 |
Editing & Transitions | Technical editing skills, pacing, and visual rhythm | 25 |
Audience Impact | Emotional or persuasive effect on the viewer | 20 |
Originality & Innovation | Novelty of approach, tone, and message delivery | 15 |
Visual Quality | Framing, motion, graphics, and clarity | 10 |